8 Steps To Getting SMS Marketing Right

SMS marketing can be a compelling and low-cost strategy to engage your customer base, but it’s critical that you get it right. A mistimed, unclear, or unwanted message can quickly turn a promoter of your brand into a detractor. Follow the steps below to ensure you’re staying within the legal bounds and effectively engaging your […]

August 12, 2016
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Should You Use Emojis In Your SMS Marketing Campaign?

Emojis may be a passing trend, but they are certainly at a peak right now. A casual gimmick that began as a little, yellow smiley face in the late 1990’s has since snowballed into an online sensation. For the time being, it seems there is no end to the emoji phenomenon. Messaging apps like Skype […]

July 20, 2016
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